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San Francisco's Market Street: Reimagined

Winner of the Sir Norman Foster Award for Innovation

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The Award Winning Proposal

Learn about the original urban design proposal for a new Market Street

rooted in regenerative and adaptive design: Built for today, fit for tomorrow.

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The Biomimetic Framework

See how specific principles from the natural world were applied

to the approach and design of Sequoia's plan for Market Street.

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The Evolved Design

Over time, the concept evolved with an aim to maximize positive impact. Thinking about various socio-economic challenges the city faces, the design evolved to show how a well thought of design could not only improve urban resilience, local economy and public transit, but go further to impact education, food justice, social cohesion, civic pride and more. 

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A Working Coalition

Dynamic partnerships and coalition make for a more resilient and adaptive entity. Civic participation, and diversified economic contributions will provide a solid ground for a more democratic outcome that ensures universal benefit as opposed to narrow interest groups. Join the coalition and see how you can help advance this vision!

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Supporting Data and Research

Read the primary sources, studies and data that support the claims and successful nature of the strategies put forth in this proposal

Stay Curious

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